Make better mail.

I'm slightly obsessed, So I'm writing about it for you.


Mail may not come with the same convenient metrics as digital advertising to help you course-correct, but that doesn't mean there aren't proven strategies to make better mail. There definitely are – and you can have them.

I'm translating some time-honored design and advertising theory into concrete action steps you can use to make your mail easier to read, more intuitive, and more visually appealing – which can lead to higher response rates, stronger brand recognition, and very likely more money (if you're into that sort of thing). 

Whether you're a professional designer, a communications person looking to expand your skills, or a consultant who wants to work more effectively with designers, I want to help you make better mail.

Just sign up below and tell me your questions, and I'll update you on the release date for this free resource!  

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